Adam Mazur, KidWiseman, Nathan Walker, Maro Margulis – Florida Panthers

Fillin Global partnered with the Florida Panthers to create custom artwork supporting key moments throughout the season. The campaign included player milestone celebrations and promotional content for the NHL Winter Classic, designed to engage fans across digital platforms.

Fillin Global collaborated with four artists from its global roster to produce three social-first artworks tailored for the Panthers’ digital channels. Each piece introduced a distinct visual style while remaining aligned with the Florida Panthers brand, ensuring consistency across all content.

In addition to the digital campaign, Fillin Global produced a hand-painted custom shoe as a one-of-a-kind giveaway item. This extended the project beyond social media, creating a physical piece that reinforced fan engagement and brand connection.

This project demonstrates Fillin Global’s ability to deliver artist-driven content for sports marketing, connect brands with diverse creative talent, and execute campaigns that translate across both digital and physical formats.