Lula Goce

Lula Goce was born in Galicia, Spain. She grew up influenced by the salty coastal air, Barnacles, Drizzle and the beautiful beaches this region of Spain is famous for.

At 20 she moved away to Salamanca and graduated in fine arts, specializing in painting. During this period she discovered the thrill of transplanting her work from the gallery environment onto walls, bringing a fresh perspective to a very structured graffiti scene. Lula then moved to Barcelona where she received her Masters and PhD in artistic creation at The Fine Art University of Barcelona, Graphic Design at The Pauta Formacio, and Illustration at The Escola de la Dona.

Barcelona turned out to have a thriving underground graffiti scene. Lula became part of raw street art collectives developed in old factories like Hangar, Caminal or La Escocesa in Poblenou. She proceeded to develop her technique on the streets and walls of Barcelona. Lula found the dialogue between her work and spectators—whether they were residents or simply passersby—a revelation. The fact the pieces become integral to the neighboring area drove her to new heights in her artistic endeavors.

Throughout her career, she’s taken part in urban art festivals around the world: 501 SeeStreet in NYC, North West Walls curated by Arne Quinze in Belgic, Waterford Walls in Ireland, Memorie Urbane in Italy, Zona Maco in México, Street Art Summer in Hannover, Nasimi Fes- tival in Azerbaijan, Poliniza Dos in Valencia, Twenty Urban Art in Murcia, Mad Cool Festival in Madrid, Bac in Barcelona, among others.

She has also participated in projects for art centres such as the Casa de las Conchas in Salamanca, the Santa Mónica Arts Centre and the CCCB in Barcelona, Matadero in Madrid, MARCO in Monterrey (Mexico), and the Diego Rivera Museum in Guanajuato (México). Her work has displayed in exhibitions at galleries such as DDR Projects Gallery in Long Beach, CA; Inoperable Gallery, Viena; Next Street Gallery, Paris; and Street Art Place, Italy.